Intel Corporation (NASDAQ:INTC) Eyes New Market With New Launch

Intel Corporation (NASDAQ:INTC) is eyeing a new market with fresh launch in the upcoming period. This was quite evident during the Consumer Electronics Show (CES) in Las Vegas. The company appears to be approaching new areas to compensate the weakness in other segments.

Intel Corporation has unveiled the prototype of The Volocopter VC 200 during the show. This is nothing but flying cars as people are encouraged to see the idea. According to a report in theverge.com, the 18-rotor air taxi flew across the stage briefly in the ongoing CES show. More than a flying car, Volocopter is regarded as “gigantic drone that you can sit in.”

The prototype meant that Intel is attempting a whole new market after missing the bus of mobile market. The company sees the technology would attract different segments, as well as, partners. As a result, the chipmaker’s chief architecture, Jan Stumpf, commented, “Volocopter is of course now our biggest and most important one.”

Among the features of Volocopter, the flight time would be 30 minutes covering a maximum area of 17 miles. Also batteries could be swapped to offset the numbers until the company could improve technology.

Volocopter attracted $30 million investment from Daimler and later struck a multiyear alliance with Dubai-based transit authority to test air taxis. The company’s objective is to unveil a commercial pilot program in the next two years.

The latest news could be a big boost as the company was struggling for new market having lost the initial advantage in mobile chip market.

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